The EO Visionary Voices Podcast

In this episode of EO Voices, host Brent Peterson sits down with Sheryle Gillihan, CEO and owner of CauseLabs, a web agency that has been leveraging technology as a force for good since 2003. Sheryle shares how she and her husband merged their agencies, chose to keep the more established brand, and navigated the unique challenges of being partners in both business and life.

Sheryle dives into the world of CauseLabs, explaining how they go beyond typical web development to serve as true strategic partners for nonprofits and social impact organizations. She shares a compelling story about guiding a nonprofit away from building the wrong product — reminding us that building the right thing matters far more than just building something fast.

The conversation shifts to the Entrepreneurs' Organization (EO), where Sheryle has served in multiple board roles and is stepping into the presidency of EO Fort Worth. She talks about the transformative power of forum, the importance of slowing down for genuine self-reflection, and why EO shouldn't remain "the best kept secret." Sheryle's vision for her chapter includes elevating the member experience and growing brand awareness in the Fort Worth community.

Brent and Sheryle also bond over the joys and struggles of working with a spouse, setting boundaries between business and personal life, and the entrepreneurial instinct to turn everything into a business opportunity. They discuss the value of EO's global events — from GLC in Hawaii to regional conferences — and how those connections with entrepreneurs around the world create lasting friendships and growth.

Whether you're a business owner considering EO, a nonprofit leader thinking about your next tech investment, or an entrepreneur navigating a partnership with your spouse, this episode is packed with honest insights and practical wisdom.

Learn more about Sheryle and her work:
🔗 CauseLabs: https://www.causelabs.com
🔗 Sheryle's Personal Site: https://www.sherylegillihan.com
🔗 EO Fort Worth: https://www.eofortworth.org

00:00 – Introduction & Meet Sheryle Gillihan
02:00 – Passion for Tech as a Force for Good
02:40 – The Dad Joke Break
03:11 – Working with Your Spouse: Highs & Lows
05:09 – Code Words & Setting Boundaries
06:24 – Merging Brands: Choosing the Right Name
08:49 – What Drew Sheryle to EO
11:09 – The Power of Forum & Intentional Reflection
14:32 – Growing Through EO: GLC, Regional Events & Global Connections
18:11 – Serving on the EO Board & Upcoming Presidency
21:09 – Making EO Known in the Community
25:06 – CauseLabs: Strategic Partners, Not Just Developers
28:05 – The 90% vs. 100% Rule for Tech Investment
29:05 – Shameless Plugs & Closing Thoughts